Gamification Of OAE User Experience
Assets onboarders ranking
Asset onboarders within the OAE are set to compete in numerous competitions and rankings, designed to reward the most impactful and desired contributions to the platform. This competitions evaluate onboarded assets based on several criteria such as:
TVL: The total value of assets onboarded to OAE ecosystem (‘Total value locked’) with certain minimal credibility score as qualification threshold.
Trading Volume: The trading activity generated by the onboarded TVL is measured to assess impact.
Participants are season ranked globally, territorially, and by asset category, and they compete Staking rewards
(meaning every season ranking is subjected to reset and everyone gets fresh chances). Winners are eligible for NFT rewards basket, which can include RWA tokens, stablecoins, OAE incentives, staking score multipliers, exclusive access to premium features, and more.
This gamified framework not only incentivizes the onboarding of high-quality assets but also fosters a competitive yet collaborative environment. By rewarding significant contributions measured by TVL and related trading impact, OAE aims to drive growth and enhance liquidity on the platform.
Below examples illustrate how our gamification strategy could further enhance engagement and boost strategic asset onboarding:
Example 1: Regional Bounties
Xend Finance announces a bounty for the Southeast Asia region, specifically targeting the onboarding of green technology assets. The challenge stipulates that the first participant to successfully onboard green technology assets with a TVL exceeding $1 million, achieving a specific minimal credibility score, and generating specific minimal trading volume within this category, will win a substantial reward.
The winner receives a unique NFT symbolizing leadership in green technology within Southeast Asia, a 2x staking score multiplier for the next 12 months, one-off RWA rewards and a special recognition badge on their Xend Finance profile.
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Example 2: Regional assets promotion
Noticing a low adoption rate in Australia compared to other regions, Xend Finance introduces a tailored incentive to boost engagement. The campaign offers enhanced rewards for the first five asset onboarders who reach a TVL threshold of $500,000 for assets originating from Australia, with the necessary credibility score and trading volume.
Winners receive a 1.5x staking score booster for 6 months, permanent reduction in Xend Exchange trading fees, and 1 year of free subscription for all features of Origin Studio.
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Example 3: Dynamic Reward Adjustment for Automotive Industry
To diversify OAE assets portfolio, Xend Finance launches a bounty program for the onboarding of classic and electric vehicle (EV) assets. This initiative targets asset onboarders who can introduce high-value classic cars or innovative EVs into the OAE ecosystem. The criteria for winning include onboarding assets within these categories that cumulatively reach a significant TVL, maintain a robust credibility score, and generate substantial trading volume.
The first onboarder to achieve a combined TVL of $2 million in either classic cars or EVs, with a high credibility score and notable trading volume, will receive a comprehensive reward package. This package includes a premium NFT featuring iconic automotive designs, a 2.5x staking score multiplier for one year, and an opportunity to feature in Xend Finance’s annual automotive investment showcase. Additionally, they will gain early access to future automotive-related investment opportunities on the platform.
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Example 4: : Seasonal Incentive for Onboarding Limited Liability Companies (LLCs)
To expand its asset base and attract entrepreneurial talent, Xend Finance introduces an incentive program for business owners to onboard their limited liability companies (LLCs) as investable assets. This program is designed to attract high-potential startups and established businesses looking for alternative funding routes or investment opportunities. The key criteria for this bounty include successfully onboarding an LLC with a proven track record, demonstrating financial stability through audited financial statements, and generating a predefined minimum annual revenue.
The first 50 business owners to onboard their LLC, meeting the program's financial benchmarks and securing a high credibility score, will be awarded a multifaceted rewards package. This package comprises a 3x staking score multiplier applicable for 18 months, a specialized NFT symbolizing entrepreneurial success within the OAE ecosystem, and a spotlight feature in Xend Finance’s newsletter and on the platform. Additionally, the winning business owner will receive exclusive access to a network of investors and advisors within the Xend Finance community, aimed at fostering business growth and collaboration opportunities.
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Referral campaigns Overview
Referral Campaigns
Referral campaigns within the OAE ecosystem are designed to incentivize the expansion of our network through personal recommendations. Participants can earn a percentage-based commission on various revenue streams generated by those they refer, including:
OAE Ecosystem Revenue: A share of the overall revenue generated within the OAE ecosystem by the referred providers or onboarders.
Xend Solutions Revenue: Earnings from the revenue produced through Xend solutions by referred users.
Rewards for Onboarders: Incentives specifically allocated to those who onboard new participants successfully.
Referral Competition
The competition is structured into three distinct categories to cater to various aspects of network growth and performance:
Total Referred Validators & PoS Contributions: This measures the number of validators brought into the network by a referrer, based on their PoS contributions.
Total TVL from Referred: Accounts for the cumulative value locked within the platform, attributable to referred users
Total Revenue Made by Referred: Evaluates the economic impact of referred users based on the revenue they generate within the ecosystem and RWA fees they pay back to the OAE.
Points are awarded in each category using specific multipliers to reflect the differing value contributions of each aspect. The total points will determine the winner for each season, a frequency that is yet to be established.
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